Design Portfolio
THE CRAFTSMANSHIP SPIRIT OF INGENUITY
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Ultra Bold 48pt
Semi Bold 34pt
Regular 22pt
Light 18pt
We approach every design project with the utmost dedication.
From the initial engagement to final delivery, we not only focus on our clients’ needs but also strive to deeply understand their brand’s core values and target market. Through in-depth discussions and thorough analysis, we carefully craft each design element to ensure the final outcome perfectly embodies the client’s brand identity. Our team works tirelessly to pursue excellence in both quality and creativity, ensuring our clients receive design results that exceed expectations. Whether for small businesses or well-known brands, we consistently uphold a professional and committed attitude, aiming to create distinctive brand designs that help our clients succeed in the market.
OUR FEATURED PORTFOLIO
GARDENING TOOLS
PECKER
PECKER is a brand identity we meticulously crafted for a gardening hand tool company. The brand's Chinese name「琢木鳥」is inspired by the woodpecker, with a creative twist—replacing the character for "peck" (啄) with "carve" (琢) , to express the idea of refinement and craftsmanship. The English name "PECKER" symbolizes gardening enthusiasts who passionately and mindfully nurture plants and greenery. Drawing inspiration from the shapes of gardening tools, we designed a visual system that creatively transforms them into diverse plant forms. This approach not only captures attention but also leaves a lasting impression of the brand in the minds of its audience.
ITEMS: BRAND / WEBSITE / CATALOG / GRAPHIC / PHOTOGRAPHY
HEALTH SUPPLEMENTS
ROYALHERB
ROYALHERB focuses on traditional Chinese health products, particularly Gui Lu Er Xian Jiao and premium herbal ingredients. Recognizing that the conventional image of Gui Lu Er Xian Jiao often feels outdated and overly traditional, we approached this branding project with a fresh perspective. By using hand-drawn illustrations to depict the herbs and the production process, we aimed to infuse the brand with an artistic, modern aesthetic that appeals to a younger, more design-conscious audience. We believe this reimagined visual identity will help reshape perceptions, broaden the brand's reach across age groups, and create new market opportunities for ROYALHERB.
ITEMS: BRAND / WEBSITE / PACKAGING / GRAPHIC / PHOTOGRAPHY
AGARWOOD CULTURE
HOCHIN
HOCHIN has long been dedicated to promoting the refined arts of incense appreciation and tea culture. With a deep academic foundation and heartfelt reverence for agarwood, the brand continuously delivers products of the highest quality. In this collaboration, our goal was not only to elevate the brand image but also to expand its appeal to a broader age demographic. In the brand design, we subtly incorporated the flowing lines of rising incense smoke to form auspicious symbols — a gesture of blessing to the consumer. This approach not only highlights the unique qualities of the product, but also breathes new life into traditional culture with a modern aesthetic.
ITEMS: BRAND / WEBSITE / PACKAGING / GRAPHIC / PHOTOGRAPHY
