Design Articles

DESIGN PHILOSOPHY AS THE FOUNDATION OF CREATIVITY

In design articles, the design concept plays a crucial role by highlighting the central importance of creativity in the design process. A design concept refers to the idea conceived by a designer at the beginning of a project. It encompasses the core thinking, objectives, and direction of the design. This concept not only guides the entire design process but also influences the final form and function of the brand design. Therefore, it can be seen as the source of inspiration in design — the foundation that sparks creativity and drives innovation. Whether in product design, architectural design, or artistic design, a unique and clear design concept is essential to lead and inspire the designer’s creativity, ultimately resulting in stunning and impactful works.